Southern Protocol was created and designed in 2023 for passionate outdoor enthusiasts. We imagined a brand that would capture the essence of South Carolina’s breathtaking landscapes, diverse wildlife, and the beloved activities of typical southerners. Known for hunting, fishing, boating, and golfing, South Carolina attracts countless visitors to it's beautiful state. Our vision for Southern Protocol is to deliver the essence of the palmetto state to you by adding a touch of the southern American lifestyle and hobbies to your wardrobe.